EU-funded initiative designed to support the transformation of the European tourism sector. By fostering cross-sector collaboration, technology adoption, and knowledge sharing, PHOENIX 4.0 aims to create a thriving, future-ready tourism ecosystem that benefits businesses, communities, and the environment.
Phoenix 4.0 helps SMEs develop robust strategies to anticipate, adapt to, and overcome crises, whether related to climate, economy, or health. By strengthening their ability to manage unexpected challenges, the program ensures businesses remain competitive and sustainable.
The program accelerates the adoption of digital technologies by offering tools tailored to SME needs. Whether optimizing internal management or improving customer experiences, Phoenix 4.0 empowers businesses to leverage data and innovation to modernize their operations and integrate seamlessly into the digital economy.
Phoenix 4.0 promotes business models that respect natural resources and meet societal expectations. By guiding SMEs in adopting circular and eco-friendly practices, the program helps create a more ethical and sustainable tourism industry focused on local communities and environmental preservation.
Discover the key elements of the PHOENIX 4.0 project—its mission, core initiatives, and the impact it aims to create for tourism SMEs. Understand how this European initiative supports sustainable growth, digital transformation, and collaborative innovation within the tourism sector.
Gain practical skills through the PHOENIX 4.0 Academy and Lab, designed for tourism SMEs.
Access step-by-step guidance to integrate digital tools and eco-friendly practices into your business.
Discover tailored solutions aligned with EU initiatives like the Transition Pathway for Tourism.
Learn how to reduce operational costs, boost customer satisfaction, and increase your competitiveness.
Connect with experienced mentors for personalized advice and coaching.
Participate in peer-to-peer learning and interactive workshops within the PHOENIX 4.0 Academy.
Gain practical insights to tackle challenges like digitalization, marketing, and sustainable business practices.
Build valuable relationships through a supportive community of SMEs and industry professionals.
Access webinars, case studies, and expert-led workshops focused on sustainable and digital tourism trends.
Find inspiration from real-world success stories of SMEs that have transformed their business models.
Use tools like the Tourism SMEs Resilience Navigator to evaluate and improve your sustainability practices.
Stay informed about emerging trends and best practices to remain competitive in the evolving market.
Join forces with other SMEs, local authorities, and industry leaders to co-create innovative solutions.
Participate in the PHOENIX 4.0 Alliance Competition Secure funding for your sustainable business ideas.
Benefit from cross-border partnerships and collaborative projects that foster shared learning.
Be part of a strong European network driving innovation, resilience, and sustainable tourism.
Gain personalized insights through diagnostics, interactive workshops, and expert guidance to define clear sustainability and digitalization goals tailored to your growth.
Learn from industry specialists through the Phoenix 4.0 Academy, where tailored courses, workshops, and practical tools will help you enhance your sustainability, digitalization, and resilience strategies.
Get one-on-one guidance, strategic consulting, and hands-on support to tackle challenges, improve operations, and develop innovative solutions for your business.
Connect with a dynamic European ecosystem of tourism SMEs, industry leaders, and innovation experts. Share insights, form collaborations, and create new business opportunities.
Access exclusive grants and funding opportunities, and showcase your innovations at high-profile events like the Tourism Transition Demo Day, where you can connect with investors and decision-makers.
Navigate economic, environmental, and technological challenges with personalized guidance, ensuring long-term success and resilience in a fast-changing industry.
.png){kind=logo}
%20CPOEF.png)
